About Lucid Collaborative

emma naughton photo
Emma Naughton - Founder
We Are All About Evaluative Thinking

Lucid Collaborative helps organizations learn, adapt, and achieve lasting impact. We bring over  15 years of expertise in strategic planning, monitoring, evaluation, and applied research — combining rigorous methodology with a deep commitment to participation, rights, and equity.

We don’t just measure change. 

We help you understand it, plan for it, and make it happen.

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Our Principles

Participatory —   We prioritize local knowledge and dismantle traditional evidence hierarchies.

Rights-based — We apply a rigorous rights-based lens to all our work, focusing on accountability of duty-bearers and the meaningful participation of marginalized and vulnerable populations in securing their rights.

Collaborative — We co-create plans, maps, and systems with our clients and stay flexible, adjusting approaches as contexts and needs evolve.

Complexity-Aware — With extensive experience addressing complex issues, we understand that positive change is gradual and emergent, requiring careful, nuanced analysis.